One Way
Fare Type:
  • Regular
  • Armed ForcesNEW
    Armed Forces Fare

    Applicable for serving and retired personnel of Armed Forces and Paramilitary Forces, their recognised dependants like spouses and children, and war widows. It is mandatory to show a valid ID or dependant card at the airport, without which boarding might be denied.

  • Student
    Student Fare

    Only students above 12 years of age are eligible for special fares and/or additional baggage allowances. Carrying valid student ID cards and student visas (where applicable) is mandatory, else the passenger may be denied boarding or asked to pay for extra baggage.

  • Senior Citizen
    Senior Citizen Fare

    Only senior citizens above the age of 60 years can avail this special fare. It is mandatory to produce proof of Date of Birth at the airport, without which prevailing fares will be charged.

  • Double Seat
    Fly Safer with Double Seat

    Step up physical distancing by booking two or three adjacent seats for one traveller. Opt from ‘Double/ Entire Row’ by Indigo or ‘GoMore’ service by GoAir - available only for domestic one-way economy class bookings.

Popular Filters

One Way Price

₹ 20,250 ₹ 1,36,000

Duration

3 h 15 m 24 h 0 m

Stops From Florence

Departure From Florence

6 AM to 12 PM

₹ 39,346

12 PM to 6 PM

₹ 20,250

After
6 PM

₹ 20,250

Arrival at Geneva

6 AM to 12 PM

₹ 20,250

12 PM to 6 PM

₹ 39,479

After
6 PM

₹ 66,006

Alliances & Airlines

Oneworld

(5)

SkyTeam

(12)

Star Alliance

(12)

+ 4 more

Layover Airports

+ 5 more

Layover Duration

45 m 20 h 0 m

Other Route Airlines

Best Hotels in Geneva

Florence to Geneva Alitalia

Lowest fare from Florence to Geneva on 30 Nov - ₹


Cheap International Florence to Geneva Alitalia air tickets at MakeMyTrip India. Best Deals at Lowest fares guaranteed on flights from Florence to Geneva by Alitalia International Travel. Check Alitalia booking, International Flight number, Flight status, Schedules online from Florence to Geneva.Also book Geneva to Florence Alitalia flights tickets online.Avail Zero Cancellation for flight bookings.
Sorted By:
Departure
Duration
Arrival
Price
ITA Airways

₹ 20,250

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

ITA Airways AZ | 1684

19:10

Sun, 30 Nov 25

Florence, Italy

55 m

20:05

Sun, 30 Nov 25

Terminal T1

Rome - Fiumicino Apt, Italy

BAGGAGE : CHECK INCABIN

Information not available

ITA Airways AZ | 576

09:10

Mon, 1 Dec 25

Terminal T1

Rome - Fiumicino Apt, Italy

01 h 40 m

10:50

Mon, 1 Dec 25

Terminal T1

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate ChangeSeatMeal

Light

Fare offered by airline.

7 Kgs
0 Kg
Non-refundable fare
Date Change Fee starting
₹ 8,739
Chargeable
Get complimentary meals

₹ 20,250

Light

Fare offered by airline.

7 Kgs
0 Kg
Non-refundable fare
Date Change Fee starting
₹ 8,755
Chargeable
Get complimentary meals

₹ 20,255

Classic

Fare offered by airline.

7 Kgs
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 7,210
Chargeable
Get complimentary meals

₹ 24,060

Flex

Fare offered by airline.

7 Kgs
1 Piece
Cancellation Fee starting
₹ 7,210
Free date change allowed
Free seats available
Get complimentary meals

₹ 26,430

Vueling

₹ 32,162

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

Vueling VY | 6009

21:00

Sun, 30 Nov 25

Florence, Italy

01 h 45 m

22:45

Sun, 30 Nov 25

Terminal T1

Barcelona, Spain

BAGGAGE : CHECK INCABIN

Information not available

Vueling VY | 6200

06:35

Mon, 1 Dec 25

Barcelona, Spain

01 h 40 m

08:15

Mon, 1 Dec 25

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate Change

Fare Option 1

Fare offered by airline.

0 Kgs
25 Kgs
Non-refundable fare
Date Change Fee starting
₹ 10,300

₹ 32,162

Iberia

₹ 33,511

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

Iberia IB | 5850 | Operated By Vueling

21:00

Sun, 30 Nov 25

Florence, Italy

01 h 45 m

22:45

Sun, 30 Nov 25

Terminal T1

Barcelona, Spain

BAGGAGE : CHECK INCABIN

Information not available

Iberia IB | 5571 | Operated By Vueling

06:35

Mon, 1 Dec 25

Terminal T1

Barcelona, Spain

01 h 40 m

08:15

Mon, 1 Dec 25

Terminal T1

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate ChangeMeal

Optima

Fare offered by airline.

0 Kgs
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 5,150
Chargeable

₹ 33,511

Comfort vueling

Fare offered by airline.

0 Kgs
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 4,635
Chargeable

₹ 36,806

Flexible

Fare offered by airline.

0 Kgs
1 Piece
No airline cancellation fee
Free date change allowed
Chargeable

₹ 1,33,376

Vueling

₹ 39,346

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

Vueling VY | 6007

09:50

Sun, 30 Nov 25

Florence, Italy

01 h 40 m

11:30

Sun, 30 Nov 25

Terminal T1

Barcelona, Spain

BAGGAGE : CHECK INCABIN

Information not available

Vueling VY | 6200

06:35

Mon, 1 Dec 25

Barcelona, Spain

01 h 40 m

08:15

Mon, 1 Dec 25

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate Change

Fare Option 1

Fare offered by airline.

0 Kgs
25 Kgs
Non-refundable fare
Date Change Fee starting
₹ 10,300

₹ 39,346

Air France

₹ 39,479

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

Air France AF | 1767

20:45

Sun, 30 Nov 25

Florence, Italy

01 h 50 m

22:35

Sun, 30 Nov 25

Terminal T2F

Paris, France

BAGGAGE : CHECK INCABIN

Information not available

Air France AF | 1142

15:00

Mon, 1 Dec 25

Terminal T2F

Paris, France

01 h 10 m

16:10

Mon, 1 Dec 25

Terminal T1

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate ChangeMeal

Economy light

Fare offered by airline.

0 Kgs
0 Kg
Non-refundable fare
Not allowed
Get complimentary meals

₹ 39,479

Standard

Fare offered by airline.

0 Kgs
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 7,210
Get complimentary meals

₹ 43,084

Flex

Fare offered by airline.

0 Kgs
1 Piece
No airline cancellation fee
Free date change allowed
Get complimentary meals

₹ 49,774

TAP Portugal

₹ 48,973

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

TAP Portugal TP | 875 | Operated By Portugalia

12:20

Sun, 30 Nov 25

Florence, Italy

03 h 10 m

14:30

Sun, 30 Nov 25

Terminal T1

Lisbon, Portugal

BAGGAGE : CHECK INCABIN

Information not available

TAP Portugal TP | 940

07:40

Mon, 1 Dec 25

Terminal T1

Lisbon, Portugal

02 h 30 m

11:10

Mon, 1 Dec 25

Terminal T1

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate ChangeSeat

Classic

Fare offered by airline.

7 Kgs
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 4,120
Free seats available

₹ 48,973

Plus

Fare offered by airline.

7 Kgs
1 Piece
No airline cancellation fee
Free date change allowed
Free seats available

₹ 57,723

Swiss

₹ 53,457

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

Swiss LX | 3461 | Operated By ITA Airways

15:30

Sun, 30 Nov 25

Florence, Italy

55 m

16:25

Sun, 30 Nov 25

Terminal T1

Rome - Fiumicino Apt, Italy

BAGGAGE : CHECK INCABIN

Information not available

Swiss LX | 3429 | Operated By ITA Airways

09:10

Mon, 1 Dec 25

Terminal T1

Rome - Fiumicino Apt, Italy

01 h 40 m

10:50

Mon, 1 Dec 25

Terminal T1

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate ChangeSeatMeal

Classic

Fare offered by airline.

7 Kgs
1 Piece
Free cancellation allowed upto 1 days before departure
Date Change Fee starting
₹ 7,210
Chargeable
Chargeable

₹ 53,457

Flex

Fare offered by airline.

7 Kgs
1 Piece
Free cancellation allowed upto 1 days before departure
Free date change allowed
Chargeable
Chargeable

₹ 57,057

Air France

₹ 55,401

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

Air France AF | 1367

12:15

Sun, 30 Nov 25

Florence, Italy

01 h 50 m

14:05

Sun, 30 Nov 25

Terminal T2F

Paris, France

BAGGAGE : CHECK INCABIN

Information not available

Air France AF | 1142

15:00

Sun, 30 Nov 25

Terminal T2F

Paris, France

01 h 10 m

16:10

Sun, 30 Nov 25

Terminal T1

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate ChangeMeal

Economy light

Fare offered by airline.

0 Kgs
0 Kg
Non-refundable fare
Not allowed
Get complimentary meals

₹ 55,401

Standard

Fare offered by airline.

0 Kgs
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 7,210
Get complimentary meals

₹ 59,311

Flex

Fare offered by airline.

0 Kgs
1 Piece
No airline cancellation fee
Free date change allowed
Get complimentary meals

₹ 66,521

Iberia

₹ 64,660

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

Iberia IB | 5512 | Operated By Vueling

06:55

Sun, 30 Nov 25

Florence, Italy

02 h 25 m

09:20

Sun, 30 Nov 25

Terminal T4

Madrid, Spain

BAGGAGE : CHECK INCABIN

Information not available

Iberia IB | 1277

11:25

Sun, 30 Nov 25

Terminal T4

Madrid, Spain

02 h

13:25

Sun, 30 Nov 25

Terminal T1

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate ChangeMeal

Optima

Fare offered by airline.

0 Kgs
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 5,150
Chargeable

₹ 64,660

Comfort vueling|flexible

Fare offered by airline.

0 Kgs
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 4,635
Chargeable

₹ 74,955

Flexible

Fare offered by airline.

0 Kgs
1 Piece
No airline cancellation fee
Free date change allowed
Chargeable

₹ 1,29,415

Swiss

More Timing Options

₹ 65,757

Get Rs. 1200 additional discount using MMTVALUE OR Get Flat 10% OFF using ICICI Credit cards using MMTICICIFESTINT

Florence to Geneva , 30 Nov

Swiss LX | 1679

09:35

Sun, 30 Nov 25

Florence, Italy

01 h 20 m

10:55

Sun, 30 Nov 25

Zurich, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

Swiss LX | 2824

12:00

Sun, 30 Nov 25

Zurich, Switzerland

50 m

12:50

Sun, 30 Nov 25

Terminal T1

Geneva, Switzerland

BAGGAGE : CHECK INCABIN

Information not available

FARES
Cabin bagCheck-inCancellationDate Change

Economy Light

Fare offered by airline.

1 Piece
0 Kg
Non-refundable fare
Date Change Fee starting
₹ 10,296

₹ 65,757

Economy Classic

Fare offered by airline.

1 Piece
1 Piece
Non-refundable fare
Date Change Fee starting
₹ 7,207

₹ 74,046

Economy Flex

Fare offered by airline.

1 Piece
1 Piece
Cancellation Fee starting
₹ 7,207
Free date change allowed

₹ 77,826

About Florence (FLR)

Florence

FAQs - Florence to Geneva Alitalia Flight

How much luggage is permitted on Alitalia flights from Florence to Geneva?

A:
  • Economy class travelers are typically allowed 20 kg of checked baggage.
  • Cabin luggage can weigh up to 7 kg.
  • Extra baggage can be purchased online at lower rates.
  • Carrying excess baggage to the airport may result in higher charges.

Do Alitalia flights from Florence to Geneva come with complimentary meals?

A:
  • Alitalia is a budget airline and does not provide meals automatically.
  • You can add meals during the booking process.
  • Snacks and beverages can be bought onboard.
  • Meal options depend on flight route and duration.

What is the approximate duration of a direct Alitalia flight from Florence to Geneva?

A:
  • The flight usually takes around 3 hours and 45 minutes.
  • Timings can vary slightly due to air traffic or weather conditions.
  • This route is operated non-stop.
  • For exact schedules, refer to the booking page for your date.

What are Alitalia's international checked baggage policies?

A:
  • Economy class allows 20 kg of checked-in baggage.
  • Exceeding this limit will lead to additional charges.
  • Infants are granted an extra 10 kg allowance.
  • Buying prepaid baggage online is cheaper than paying at the airport.

Can I choose a preferred seat on Alitalia flights from Florence to Geneva?

A:
  • Yes, you can pay to reserve your preferred seat.
  • Choices include window, aisle, and extra-legroom seats.
  • Limited free selection may be available during online check-in.
  • Seat selection can be made while booking or later via Manage Booking.

Does Alitalia offer entertainment options during the flight?

A:
  • No personal screens or onboard entertainment systems are available.
  • Passengers are encouraged to bring their own media.
  • Some flights may provide magazines.
  • Power outlets or USB ports are usually not offered.

How much cabin baggage can I carry on Alitalia for this route?

A:
  • A single carry-on bag up to 7 kg is permitted.
  • Total dimensions should not exceed 115 cm (L+W+H).
  • You may also carry a personal item like a handbag or laptop.
  • Excess cabin baggage might be charged and moved to check-in.

Can I use online check-in for Alitalia from Florence to Geneva?

A:
  • Yes, web check-in is available starting 48 hours before flight.
  • It remains open until 2 hours prior to departure.
  • Boarding passes can be downloaded or received by email.
  • Seat selection online may be included or require payment.

Does Alitalia provide special boarding options for families or assistance services?

A:
  • Priority boarding is available for a fee or select travelers.
  • Assistance is offered for families with kids, elderly, or differently-abled passengers.
  • No loyalty benefits or business class features due to low-cost model.
  • Special assistance can be requested during ticket booking.

How much does a flight from Florence to Geneva on Alitalia usually cost?

A:
  • Typical fares range between ₹9,000 and ₹15,000 for a one-way journey.
  • Pricing depends on travel season and how early you book.
  • Booking in advance generally provides better rates.
  • Optional services like baggage or meals are charged separately.

Are there any extra charges beyond the base fare on Alitalia?

A:
  • Yes, fees apply for baggage that exceeds the limit.
  • Meals, seating preferences, and insurance come at additional cost.
  • Taxes and surcharges are usually part of the total ticket price.
  • A convenience or payment fee might also be added.

How do I find the lowest Alitalia fare between Florence and Geneva on MakeMyTrip?

A:
  • Use the fare calendar or cheapest date tools.
  • Try to book 30 to 45 days in advance.
  • Set up fare alerts to catch discounts.
  • Compare fares on different days and times to save.

Is it possible to cancel or modify my Alitalia ticket booked via MakeMyTrip?

A:
  • Yes, you can manage your booking online.
  • Change and cancellation fees depend on fare type and timing.
  • MakeMyTrip handles refunds where applicable.
  • Always check fare rules during the booking process.

Will I be refunded if I cancel my Alitalia ticket to Geneva?

A:
  • Refund eligibility depends on the fare and how soon you cancel.
  • Some low-cost fares offer little or no refund.
  • Government taxes and airport fees may be refunded.
  • Refunds are credited to the original payment mode.

Which payment modes can be used to book Alitalia flights?

A:
  • You can pay using debit/credit cards, UPI, or online banking.
  • EMI is available for high-value purchases.
  • MakeMyTrip wallet and gift vouchers are accepted.
  • Some international cards with 3D Secure are also supported.

How early should I get to Florence airport for an international Alitalia flight?

A:
  • Arrive at the airport at least 3 hours before takeoff.
  • Counters shut one hour before departure.
  • Even with web check-in, baggage drop and security must be completed.
  • Expect longer queues during busy travel periods.

How often does Alitalia operate between Florence and Geneva?

A:
  • The airline generally flies daily or several times a week.
  • Flight frequency may shift seasonally.
  • You can check real-time schedules on the airline or MakeMyTrip.
  • Holidays may have added services or special flights.

Are promotional discounts or festive offers available on this route?

A:
  • Yes, discounts are offered during special events or holidays.
  • Look for flash sales or partner bank deals.
  • Traveling during off-peak months may be cheaper.
  • Apply promo codes while booking to save more.

Is it possible to book group travel with Alitalia from Florence to Geneva?

A:
  • Yes, group bookings are allowed for 10 or more travelers.
  • Discounts and flexible payment plans may apply.
  • Bookings can be done via agents or airline support.
  • Policies for name changes and fare rules differ for group tickets.

What should I do if my bag is lost or delayed on Alitalia?

A:
  • Notify the airline staff at the airport immediately.
  • You’ll receive a Property Irregularity Report (PIR).
  • Compensation may be provided after investigation.
  • Follow up with customer support for updates.

Can I add travel insurance when booking a Alitalia ticket?

A:
  • Yes, insurance can be purchased during the ticket booking.
  • Coverage may include delays, lost luggage, and emergencies.
  • Policies are provided by third-party partners.
  • Review terms and coverage before purchasing.

Does Alitalia allow pets onboard?

A:
  • Only service animals like guide dogs are allowed in the cabin.
  • Pets may be shipped as cargo under specific terms.
  • Advance notice and paperwork are mandatory.
  • Contact airline support for pet-related travel requirements.

How do I get a GST invoice for my Alitalia reservation?

A:
  • If booked via MakeMyTrip, download it from your account section.
  • Provide your GSTIN at booking for invoice generation.
  • Some airlines offer GST invoices upon request.
  • This is useful for business reimbursements.

Is Wi-Fi provided on board Alitalia flights?

A:
  • No, Wi-Fi is not offered on Alitalia flights.
  • Download videos or files before your journey.
  • Offline content is recommended for the flight.
  • Internet-based activities are not supported during travel.

What if I miss my Alitalia flight?

A:
  • If you don’t show up, the ticket may be forfeited.
  • Contact the airline for rebooking options, if any.
  • Most no-shows are non-refundable.
  • Travel insurance may cover missed flights under certain conditions.

Can I upgrade my seat on Alitalia flights?

A:
  • You can pay to upgrade to a more spacious seat.
  • There is no business class available.
  • Upgrades can be done during check-in or at the airport.
  • Subject to seat availability.

Does Alitalia have a mobile application?

A:
  • Yes, Alitalia has apps for both Android and iOS.
  • Use it to book, check-in, manage, and track flights.
  • Receive notifications about schedule changes and promotions.
  • App features include seat selection and mobile boarding pass.

Can I make name corrections on my Alitalia ticket?

A:
  • Minor spelling corrections are usually permitted.
  • Full name changes are not allowed.
  • Reach out to airline support quickly if there's an error.
  • Double-check names before completing your booking.
Florence Address

About Geneva (GVA)

Geneva is a beautiful global city and the second most populous city in Switzerland (after Zurich). The city is the capital city of Republic and Canton of Geneva. It was ranked as the world's ninth most famous financial centre for competitiveness by the worldwide financial centre index. Geneva is precisely a French-speaking city. The city is a marvel of public transportation efficacy. Transports Publics Genevois offers frequent bus, tram, ‘mouette’ (boat), and suburban train facilities to travel within a block or two of most famous locations in the city and canton. Geneva airport is served by many of the European carriers as well as some of the few daily trans-Atlantic flights. These include main flights from Montréal's Trudeau International (YUL) on Air Canada (AC), Washington's Dulles (IAD) and Newark International (EWR) on United (UA), and New York's Kennedy (JFK) on Swiss (LX). Some of the major tourist attractions of Geneva include Jet d'Eau, Cathédrale St-Pierre, Old Town (Vieille Ville), Palais des Nations, Quartier des Grottes, Monument Brunswick, Jardin anglais, Place Neuve, International Museum of the Reformation, Museum of the International Committee of the Red Cross, Musée d'Art Moderne et Contemporain, Musée d'Art et d'Histoire, Fondation Baur, Musée des Arts d’Extrême-Orient and so on. There are 82 most famous buildings or sites in Geneva which are listed as Swiss heritage site of national significance. It is also considered that the entire old city of Geneva is a part of the Inventory of Swiss Heritage sites. The city has a large number of restaurants and you can choose the best restaurant as per your budget. You will find lot of hotels in Geneva and few of them are available in budget range. MakeMyTrip.com is a reliable online travel portal where you can get proper information about city. You can book air ticket online which will just take few minutes to proceed. Get huge discounts on each booking and save as much time as you want to. So, make a plan to Geneva and get ready to explore its natural beauty with family and friends.

Geneva Address
PO Box 100, CH-1215 Geneva 15, Switzerland
Tel: (022) 717 7111

About Alitalia

Alitalia—Compagnia Aerea Italiana S.p.A. operating as Alitalia is considered to be the Italy's biggest airline, and the world's 19th airline. It is the flag carrier and national airline of Italy, which took over the name, the landing rights, many planes and some other assets from the liquidation process of the old Alitalia — Linee Aeree Italiane and all of Air One. The company has its head office in Fiumicino, Italy. The main hub of this airline is Leonardo da Vinci-Fiumicino Airport, Rome.

The fleet of Alitalia consists of 154 aircrafts which include A319-100 (12), Airbus A320-200 (55), Airbus A321-100 (23), Airbus A330-200 (4), Boeing 777-200ER (10), Boeing 767-300ER (6) Boeing 737-400 (9), Embraer E-170 (6), Bombardier CRJ-900 (10), and McDonnell Douglas MD-82 (19). Alitalia is the famous airline of Italy and offers various in-flight services to passengers. A variety of dietary needs are available on international flights. Children’s meals and peanut-free meals, notify the airline at least 24 hours before leaving. In- flight entertainment services are also offered to passengers. Passengers also get excellent seating capacity with enough leg space. Due to its in-flight services Alitalia has become number one choice of passengers.